Some view the start of the new year and return to work with dread, but we like to take the approach of a fresh start. It’s a time to reflect on where your chiropractic practice is at, and where you’d like it to be. The start of 2019 is the perfect time for a new way of thinking.
Effective leadership and communication is essential to any business, but for a small chiropractic practice, it requires knowing how to communicate with all levels of the practice from employees to patients. Each group may require a slightly different communication and leadership style. It’s up to you to be able to adapt based on the group you are communicating with. Here are our tips.
Halloween is finally here! While this holiday is full of fun activities like trick-or-treating, costume parties, and carving pumpkins, it got us thinking about something so many people are afraid of: failure. As a leader of your chiropractic practice, the last think you want to do is fail. Your patients and employees rely on you. So how can you avoid failure? One way to do this is to go from being a good boss to a great boss. As a boss in the “good category, a lot of things are already being done correctly, but we all have room for improvement. Here are our tips.
Picture this: you've accomplished your goal of operating your own practice. Business is good, you've been working hard at improving yourself, your patients are happy, and so are your employees. Everything seems to be going great, and then you hit a road bump. Rather than analyze the problem for what it is and brainstorm on new solutions, you revert to what you already know. Why? Because you just don't have the time to reflect on the possibilities of what could work. You need a solution, and you need it now. Here are three signs it might be time to think outside the box and stop sabotaging yourself.
It might seem daunting to think about, but there are many opportunities for small practices to market themselves, even in big cities. Tapping into the local market can make your practice a household know and create a faithful group of brand ambassadors who not only give your practice their business, but also help bring in new clients.
We all know it's true, today's digital world has us hyperconnected. Though adjusting to some of these platforms can be challenging, there are vast opportunities for chiropractors to market themselves, their brand, and grow their reputation. Whether you start a blog, post regular videos on social media, or create an app with chiropractic tips, there is a method for you to connect with both new and current clients. Here are a few suggestions for effective methods to boost your chiropractic brand.