If you’ve been following our blog, you already know the importance of social media for your practice and best practices, but did you know patient reviews are an important part of that model? Patient reviews help boost your online reputation, and Software Advice found that 72 percent of patients use online reviews as the first step to finding a new doctor.
There are many benefits to gaining more positive reviews, and still many chiropractic professionals find it uncomfortable to ask patients to leave reviews. Here are our tips to help you find success.
Ask When Patients are Giving Praise
If you’ve built up a client base, you’ve certainly heard a compliment or two regarding your services. Instead of keeping those kind words between you and your patient, ask them to leave you a positive review online.
People like to share positive experiences with others, and that includes ones at the chiropractor. That review might just win you a new patient.
Ask About their Experience at your Practice
When we ask most chiropractors why they wanted to pursue this career, the answer we most commonly hear is a desire to help people. If you fall into this category, requesting patient reviews can help you provide better care.
At the end of the adjustment, ask questions about like “Were you able to easily schedule today’s appointment?” or “Have I addressed all of your questions and concerns?”. if the feedback is positive, ask them to share that information online with a review. And if you get negative feedback, learn from it, grow from it, and improve upon it.
Be Proud of the Care you Give
The majority of chiropractors we meet find it is important to be good at their job. We’re sure you can relate to taking pride in your work and providing the best care possible.
Part of being a great doctor is believing in yourself and knowing how you are capable of helping patients. If you aren’t confident enough in your skills and training to ask a patient for a review, you can’t expect to receive many. Just think about the patients you’ve helped so far this year (it’s only the beginning of April!). Use this to give yourself a confidence boost before asking your next patient to leave you a review online.
Focus on All you Have to Gain
Receiving positive reviews isn’t just about getting a 5-star rating. If you only have a few reviews online, your potential patients might not find your practice to be as reputable. That should be motivation enough to ask as many patients as you can to leave you a review!
Writing Reviews is the New Normal
You might feel awkward asking people to review your practice, but more often than not, it is second nature. Cell phones prompt users to leave a review when their satellite marks them at a location. Restaurants, hair salons, and landscaping companies all push for positive reviews, so why shouldn’t you?
The chances are pretty high that your patient frequently leaves reviews for other local businesses, and would be happy to do so for you. Try writing a few reviews yourself for other local businesses you frequent so you are comfortable with explaining the process and how simple it truly is.
When you know you are doing the very best you can to serve your patients, asking them to leave a review shouldn’t feel like a chore. As long as you’re confident in the care you’ve given, don’t hesitate to request honest feedback. For more tips on how you can improve your chiropractic practice, contact us for a complimentary coaching call.